In November 2010 an original Apple 1 personal computer in excellent condition but with a few later modifications, sold for 110,000 pounds or $174,000 hammer at a Christie's book and manuscript auction in London. (Christie's sale 7882, lot 65).
Associated Press reported that the purchaser was businessman and collector Marco Boglione of Torino, Italy, who bid by phone. His total cost came to 133,250 pounds or about $210,000 after the buyer's premium. Prior to the auction, Christie's estimated the computer would sell for between $160,000-$240,000. When it was originally released in 1976, the Apple I sold for $666.66.
Only about 200 Apple 1's were built, of which perhaps "30 to 50" remain in existence. The auctioned example came in its original box with a signed letter from Apple cofounder Steve Jobs.
Apple cofounder Steve Wozniak, who hand-built each of the Apple 1's, attended the auction, and offered to autograph the computer.
See also: http://www.mercurynews.com/news/ci_16695428?source=rss&nclick_check=1, accessed 11-23-2010.
On October 22, 2014 Bonhams in New York sold another Apple 1 for $905,000. The buyer was the Henry Ford Museum in Deerborn Michigan. "In addition to the beautifully intact motherboard, this Apple-1 comes with a vintage keyboard with pre-7400 series military spec chips, a vintage Sanyo monitor, a custom vintage power supply in wooden box, as well as two vintage tape-decks. The lot additionally includes ephemera from the Cincinnati AppleSiders such as their first newsletter "Poke-Apple" from February of 1979 and a video recording of Steve Wozniak's keynote speech at the 1980 'Applevention.' "
On December 11 Christie's in New York offered The Ricketts’ Apple-1 Personal Computer in an online auction. Named after its first owner Charles Ricketts, this example was the only known surviving Apple-1 documented to have been sold directly by Steve Jobs to an individual from his parents’ garage.
"23 years after Ricketts bought the Apple-1 from Jobs in Los Altos, it was acquired by Bruce Waldack, a freshly minted entrepreneur who’d just sold his company DigitalNation. The Ricketts Apple-1 was auctioned at a sheriff’s sale of Waldack’s property at a self-storage facility in Virginia in 2004, and won by the present consigner, the American collector, Bob Luther.
The price realized was $365,000, which was, of course, diaappointing compared to the much higher price realized on Bonhams only two months earlier.